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New Bike Accessory Rebate

Get 20% OFF accessories when you purchase 5 or more with a new bike! Learn More

$7,499.00
AERO EXCELLENCE FOR EVERYONE. IAx provides a more affordable and straightforward option for most of the triathletes. Despite the advancements of our IA 2.0 platform, the standard IA design remains an iconic benchmark for speed and performance. This is why we drew inspiration from it while developing the new IAx. Tested to be as fast as the iconic IA, the IAx differs only in the frontal area. We opted for a simpler and conventional fork design, foregoing the well-known bolt-on aero nose cone featured on the IA and IA 2.0. GET OUT AND GO We have updated the IA to become the IAx. By eliminating the frame/fork nose cone and outgoing one-piece front end we provide more fit options across a wider range of athlete levels. Still a race-ready set-up, the IAx now offers the advantages of a streamlined and simplified design to make bike set-up easier and to keep things simple with overall maintenance and travel to events. AERODYNAMICS The newly optimized IAx is meticulously crafted for aerodynamics. Through extensive CFD modeling, rigorous wind tunnel testing, and real-world prototype validation, we have unequivocal confidence in the IAx's speed. Whether achieving straight-line velocity or effortlessly navigating crosswinds in the aero position, the IA empowers riders to excel and deliver peak performance on race day. SIMPLE, BUT FAST. The IAx introduces a conventional front fork, eschewing bolt-on nose cones and add-on aerodynamic covers. Stripping away the non-essentials, we've engineered one of the fastest triathlon bikes with the simplicity reminiscent of a standard road bike. We understand the satisfaction of having a sleek and easy-to-assemble bike, as we've all been there, appreciating the uncomplicated joy of a seamless setup. MORE STORAGE. MORE AERO. The New IAx comes with the integrated CALpac 2.0. This storage unit positioned on the top tube offers space for all of the riding essentials with quick and easy access to gels and bars. The New IAx also includes the BTSpac set behind the seat tube. This is ideal for a flat repairs and/or on-the-go tool kit, or any other items that a rider doesn't require at-hand, all in an aero package.
$4,959.20 - $6,199.00 $6,199.00 Up to 20% Off
Farther, faster, better. The VR is dialed for your local group ride, a tough granfondo, and the epic solo effort. With an endurance geometry, wide gear range, and extra tire clearance, you can get off of the beaten path and tackle new adventures. Using decades of frame building and carbon fiber innovation, our engineers meticulously crafted the VR from the ground up with the most refined geometry and materials selection, pairing comfort with performance on this versatile platform. ULTRA-CAPABLE A platform ready for hard group rides, varied surfaces, and long-haul adventures. The key to the VR's meticulously tuned level of performance is our decades-long dedication to pushing the limits of carbon fiber construction and design. The VR results from a "form following function" design, with every element of the frame precisely configured to achieve the most sublime ride quality. The multi-surface VR is built for the demands of long days in the saddle and able to handle varied terrain and road surfaces.
$4,229.10 - $4,699.00 $4,699.00 Up to 10% Off
AERO EXCELLENCE FOR EVERYONE. IAx provides a more affordable and straightforward option for most of the triathletes. Despite the advancements of our IA 2.0 platform, the standard IA design remains an iconic benchmark for speed and performance. This is why we drew inspiration from it while developing the new IAx. Tested to be as fast as the iconic IA, the IAx differs only in the frontal area. We opted for a simpler and conventional fork design, foregoing the well-known bolt-on aero nose cone featured on the IA and IA 2.0. THAT FAMOUS IA SPEED The IAx is the updated version of our famous IA. By eliminating the frame/fork nose cone and complicated one-piece front end we provide more fit options across a wider range of athlete levels. Race-ready with the advantages of a streamlined and simplified design to make bike set-up easier and to keep things simple with overall maintenance and travel to events. AERODYNAMICS The newly optimized IAx is meticulously crafted for aerodynamics. Through extensive CFD modeling, rigorous wind tunnel testing, and real-world prototype validation, we have unequivocal confidence in the IAx's speed. Whether achieving straight-line velocity or effortlessly navigating crosswinds in the aero position, the IA empowers riders to excel and deliver peak performance on race day. SIMPLE, BUT FAST. The IAx introduces a conventional front fork, eschewing bolt-on nose cones and add-on aerodynamic covers. Stripping away the non-essentials, we've engineered one of the fastest triathlon bikes with the simplicity reminiscent of a standard road bike. We understand the satisfaction of having a sleek and easy-to-assemble bike, as we've all been there, appreciating the uncomplicated joy of a seamless setup. MORE STORAGE. MORE AERO. The New IAx comes with the integrated CALpac 2.0. This storage unit positioned on the top tube offers space for all of the riding essentials with quick and easy access to gels and bars. The New IAx also includes the BTSpac set behind the seat tube. This is ideal for a flat repairs and/or on-the-go tool kit, or any other items that a rider doesn't require at-hand, all in an aero package.
$2,659.99 - $3,799.99 $3,799.99 Up to 30% Off
Primed to do-it-all, the BREED CARBON with Shimano GRX 610 is a versatile bike designed to deliver across training and racing. GRAVEL DONE RIGHT. Get it done. The BREED CARBON with Shimano's workhorse GRX 610 group is set to go the distance on the gnarliest gravel tracks. With an optimal gear range and dependable mechanical shifting, this rig will get you to your goals. Paired with our trusted Devox wheelset, this BREED CARBON is outfitted for hard riding in varied conditions. SHIFT INTO GEAR Shimano's 12-speed gravel GRX 610 groupset delivers on the promise of optimal functionality and durability. Known for crisp shifting, the group features 2x12-speeds for a wide range across varied terrain. ROLL WITH IT Our Devox wheelset offers capable performance for hard training and racing. GET A GRIP Vittoria's Tirreno Dry TNT tires in a 700x38mm set-up are proven worldwide for their stellar performance and reliability. Tubeless ready.
$3,419.10 - $3,799.00 $3,799.00 Up to 10% Off
Primed to lay down the pain for some hard-core 'cross. Ready. Set. Go. TAME THE MOST DEMANDING GRAVEL COURSES Hard-core 'cross riders wanted. The FX is Felt's race-worthy cyclocross platform, fully dialed for the most demanding racing and training on hand. Designed for the rigors of European 'cross racing, the FX features an ultra-performance-oriented frame platform and capable build kit primed for speed.
$3,799.00
Farther, faster, better. The VR is dialed for your local group ride, a tough granfondo, and the epic solo effort. With an endurance geometry, wide gear range, and extra tire clearance, you can get off of the beaten path and tackle new adventures. Using decades of frame building and carbon fiber innovation, our engineers meticulously crafted the VR from the ground up with the most refined geometry and materials selection, pairing comfort with performance on this versatile platform. ULTRA-CAPABLE A platform ready for hard group rides, varied surfaces, and long-haul adventures. The key to the VR's meticulously tuned level of performance is our decades-long dedication to pushing the limits of carbon fiber construction and design. The VR results from a "form following function" design, with every element of the frame precisely configured to achieve the most sublime ride quality. The best value in the VR | Advanced range. Features the same great carbon frameset as its pricier siblings, built with Shimano's 105 group with hydraulic disc brakes.
$2,804.15 - $3,299.00 $3,299.00 Up to 15% Off
STILL A LEGEND. The original standard in speed, the B platform is one of the most legendary badges in triathlon history. Our first triathlon race bikes launched under the "B" name and we quickly saw massive aero gains and performance advantages for our racers. Today, the latest version features an updated frame design in a lightweight carbon fiber construction and is still ready for action. For seasoned and newer athletes alike. Still capable. Still fast. GIMMICKS ARE LEFT IN THE WIND Triathlon is a combination of physical preparation and mental toughness. Keep things simple and go with the B series if you want an easy-to-use, simple-to-maintain rig that is set-up for training and racing without any extra fuss. Paired with a groupset and finishing kit that offers great value, you've got PRs in your future. NO FRILLS. RACE-TUNED. The B platform is designed for one purpose - to go fast. With a classic silhouette and modern geometry, the B is mean to be raced and ridden hard. It doesn't have any overly complicated front-end or radically proprietary parts on purpose; the objective is a set-up that accommodates all levels of athletes who want to deliver on their performance objectives. AERODYNAMICS Featuring an aerodynamically optimized, oversized downtube and seat tube with wheel cutout, the B delivers aero efficiency. The B platform was developed through rigorous simulated CFD modeling, wind tunnel testing, and real-world riding of prototypes. With a high level of adjustability, the rider-bike pair can be optimized for fit to go fast. PERFORMANCE CARBON FIBER The B platform uses our "performance" level carbon fiber, providing a perfect combination of strength, stiffness, and comfort. This finely tuned chassis provides an efficient pedaling platform and a smooth ride for training and racing.
$2,699.00 - $2,699.99
Our best adventure road bike ever. Rugged and versatile aluminum frame paired with a carbon fork. Ready for any adventure you can envision. ADVENTURE AWAITS. GO GET IT. With a high quality aluminum frame and Shimano component group, the BROAM | 30 is a go-to choice for those who want a versatile bike capable of supporting numerous adventures. Able to accommodate racks, fenders, and bags, the BROAM is able to go the distance with bikepacking or long overland rides. Comfortable on paved and gravel roads, the BROAM offers an exciting mix for all levels of riders. QUALITY SHIMANO COMPONENTS The mix of Shimano components on the BROAM | 30 offers a wide 2x gear range that'll offers versatility for the flats, uphills, and downhills while maintaining the ease-of-use for which Shimano is known. VERSATILE AND CAPABLE The BROAM frame offers various mounting points for bags, fenders, and racks. Whether working as an everyday commuter or kitted out for a long-distance adventure, you'll have the versatility at-hand. OPTIMIZED TIRE PERFORMANCE The Maxxis Refuse tires offer great flat protection with the Max Shield technology and are offered in a wide 700x40mm version. Wherever your ride takes you, you'll have more comfort, more control, more adventure.
$1,599.99 - $2,199.99 $2,199.00 - $2,199.99 Up to 27% Off
Built with Shimano's gravel-specific GRX components with a 2x drivetrain and gearing designed for tackling whatever terrain you encounter. HEAD FOR THE HORIZON The BROAM | 40 delivers a great spec, dynamic riding characteristics, and versatility at a great price. If you need a bike capable of supporting numerous adventures and ready for racks, fenders, and bags, the BROAM is yours. It's a bike that can go the distance with bikepacking or long overland rides and is at-ease on paved as well as gravel roads for all levels of riders. QUALITY COMPONENTS FOR THE LONG-HAUL Shimano's GRX components offer the shifting performance and quality for which Shimano is known. With a wide-range 2x crankset and a capable rear cassette, you'll be able to tackle the most undulating terrain across all of your cycling adventures. STOPPING POWER AND PERFORMANCE Disc brakes and tires have been selected with ease-of-use and versatility in-mind. No matter the weather conditions, disc brakes perform. The 700x40mm Maxxis tires provide stability and rideability that'll keep your riding adventures going. VERSATILITY AND CAPABILITIES Go where the road or path takes you with the capable BROAM aluminum frame and carbon fork. With various mounting points for bags, fenders, and racks, the BROAM is great as an everyday commuter or kitted out for a long-distance adventure.
$1,649.99 - $2,199.99 $2,199.99 Up to 25% Off
Farther, faster, better. The VR is dialed for your local group ride, a tough granfondo, and the epic solo effort. With an endurance geometry, wide gear range, and extra tire clearance, you can get off of the beaten path and tackle new adventures. Using decades of frame building and carbon fiber innovation, our engineers meticulously crafted the VR from the ground up with the most refined geometry and materials selection, pairing comfort with performance on this versatile platform. ULTRA-CAPABLE A platform ready for hard group rides, varied surfaces, and long-haul adventures. The key to the VR's meticulously tuned level of performance is our decades-long dedication to pushing the limits of carbon fiber construction and design. The VR results from a "form following function" design, with every element of the frame precisely configured to achieve the most sublime ride quality. The best aluminum endurance bike we've ever created. Features a carbon fork to mitigate road chatter. Compatible with rack and fenders for amazing versatility.
$1,499.00 - $1,499.99
Same durable aluminum frame and carbon fork combination as its pricier siblings. Built with a high-value selection of components designed for countless miles of epic rides. GO FOR IT. The horizons open ahead of you when you choose the BROAM. With a capable frameset and an assortment of components designed for function and durability, this bike is your ticket to freedom and adventure. With components from Shimano, you'll have precise shifting performance and the ease-of-use for which Shimano is known. Adventure awaits. Go. Ride. SHIMANO SHIFTING Shimano components compliment the BROAM frameset, offering great shifting, a wide gear range, and ergonomics designed for the long haul and varied riding. From commuting to week-end adventures, the BROAM | 60 has you covered. DISC BRAKES AND CAPABLE WHEELS Tackle epic adventures no matter the weather or road surface. Outfitted with disc brakes and 700x40mm Maxxis tires, the BROAM | 60 provides stability and rideability that'll keep your riding adventures going. VERSATILE PERFORMANCE Work, school, errands, and week-end adventures await. The BROAM frame and fork offer multiple mounting points for racks, bags, and fenders, making the bike ultra-capable and versatile for all types of adventures.
$1,049.99 - $1,499.99 $1,499.99 Up to 30% Off
Who says that you can't have your cake and eat it, too? Meet the Broam, our most capable road bike ever. It's an all-purpose, drop-bar beast that's equally at home on pavement, dirt trails, and gravel roads. Dual-wheel compatibility? Check. Mounts for racks and fenders? Check. A comfortable ride quality for all-day pedaling? Check. For as long as people have been riding bikes, there have been people riding bikes over long distances, traveling across the land, and experiencing the unique perspective that only pedaling can provide. That long-heralded mystique thrives in the Broam. It's everything you want in a road bike, and then some. Just make sure to bring along your sense of adventure. Broam 60 Same durable aluminum frame and carbon fork combination as its pricier siblings. Built with a high-value selection of components designed for countless miles of epic rides. - Shimano Claris components - BSA threaded bottom bracket - Tubeless-compatible rims
$1,124.99 - $1,499.99 $1,499.00 - $1,499.99 Up to 25% Off
Farther, faster, better. The VR is dialed for your local group ride, a tough granfondo, and the epic solo effort. With an endurance geometry, wide gear range, and extra tire clearance, you can get off of the beaten path and tackle new adventures. Using decades of frame building and carbon fiber innovation, our engineers meticulously crafted the VR from the ground up with the most refined geometry and materials selection, pairing comfort with performance on this versatile platform. ULTRA-CAPABLE A platform ready for hard group rides, varied surfaces, and long-haul adventures. The key to the VR's meticulously tuned level of performance is our decades-long dedication to pushing the limits of carbon fiber construction and design. The VR results from a "form following function" design, with every element of the frame precisely configured to achieve the most sublime ride quality. Small price, big performance. Our most advanced aluminum endurance frame paired with a carbon fork. Built with a meticulously curated collection of high-value components.
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